Transformed a previously support-dependent process, into a fully self-navigable experience for DeafBlind users.
Redesigned and simplified multi-step intake forms (e.g., medical history, legal consent), reducing completion time for both users and service providers.
Laid the foundation for faster product growth by building a scalable, reusable design system.
Designed the step-by-step flow of the booking process so it was clear, easy to follow, and worked well with assistive technology.
Made sure designs met accessibility guidelines, by using good color contrast and making forms easy to use with a keyboard or screen reader.
Put together clean prototypes and notes for developers so the designs were easy to build.
User Persona
Insights
Users with disabilities strongly value independence and prefer tools that support self-reliance.
Navigators and translators are essential in specific contexts, such as travel or professional events.
Booking needs vary widely, depending on each user’s communication style, preferences, and situation.
There is frequent confusion on the day of service, including mismatches in language, and arrival logistics.
Problem Space
Current booking sites are not meeting accessibility standards, leaving users with disabilities unable to book without help.
Competitor Rantings
Websites for Blind Users are not Accessible
Insights
9/10 competitor websites investigated failed basic accessibility standards.
Any score less than 100 does not meet accessibility standards
Ideation
UI isn't Accessible to Users
Issues
Color combinations don't have enough contrast.
The design is visually overwhelming, with too many icons and interactions.
Content wasn’t developed with screen readers in mind.
User Pain Points
Flow Diagram
Complex Flows
Focus Areas
Streamlining onboarding for both users and service providers (navigators and translators), making the lengthy account setup faster.
Revisiting the competitive analysis to see where Mizaru can differentiate itself.
Redesigning flows to better support user independence, reduce confusion during booking, and ensure a seamless end-to-end experience.
Final Design
Mizaru → Built with WCAG AAA compliance, ensuring full accessibility.
Design System
Improvements
Updated design system to meet WCAG AAA standards, improving legibility for users with low vision and screen readers.
Simplified the interface structure and layout, reducing unnecessary visual noise and making navigation more intuitive for all users.
Moving Forward
Reflection